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About Us

The idea for was born in June 2012 when the co-founders realized that they use a lot of organic and natural food items in their kitchen on a daily basis but when it comes to buying them, it takes a visit to atleast 5 different stores to search and obtain regular supplies. Right from the basic staples such as flours and rice to nutritional supplements such as cold pressed flaxseed oil and wheatgrass powder.
The online marketplace started operations in late Oct 2012 as your one stop Health & Beauty Store for all things that make you healthy and beautiful - be it organic grocery supplies, dietary supplements, green superfoods, natural edible seeds, ayurvedic medicines for various health conditions, herbal bath and body products, SLS-free natural beauty supplies, organic clothing, homecare products, sports nutrition supplements and much more.
Our aim is to have a large selection of healthy and safe products for you under one roof. Some of the brands we carry are Organic India, Pro Nature, Herbal Hills, Purenaturals, Rustic Art, Soulcentric, Nature's Lap, Nature's Treasure, Zenith Nutrition, Zimm, Nirvaaha, Keya Foods, Vedantika Herbals, Delta Matters, Super Ayurveda, Mahaved Healthcare, Inlife Healthcare and many more. We are constantly adding new brands and new product categories as well!
You can browse through green super-foods such as organic wheatgrass powder, moringa leaf powder, spirulina tablets and powder etc. In our wide range of hair care products, we have a range of shampoos and hair colour that are SLS free and 100% natural. In the bath and beauty products we feature several brands of soaps, body lotions, anti-wrinkle creams, face packs, scrubs, etc that are completely free of chemicals. 
We are always eager to hear more from our customers and well wishers – so if you have any specific feedback on something you’ve bought from us or a recipe you’ve tried or anything at all, please do not hesitate to write back to us at or talk to us or whatsapp us at +91-903 5000 894. We’d love to hear from you! You can also visit our blog or follow us on facebook or twitter or pinterest if you’d like to read through the doses of health we’d be sharing on a regular basis. 
So come join us - eat well, feel well and live well!

About Us began it's journey in late 2012 with the mission to bring authentic high quality Health & Beauty products to India. We started with only organic products and expanded to cover all products that promote health, wellness and beauty - organic, ayurvedic, natural & herbal. Today we have over 30,000 unique products and still growing thanks to support from our loyal repeat customers and some fantastic sellers. We are small but very focused on quality products and helping our customers. We are especially grateful to our customers and sellers - some of whom have been with us for almost our entire existence of 5+ years. Thank you for your continued support!

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